Go back to the blog


Rovaniemi’s Tourism Facts

Santa Claus Village

Rovaniemi is known as the official hometown of Santa Claus, attracting visitors from around the world to meet Santa Claus year-round. The Santa Claus Village, located just outside Rovaniemi, offers a chance to visit Santa’s office, meet his reindeer, and cross the magical Arctic Circle. 

Arctic Circle

Rovaniemi is situated directly on the Arctic Circle, making it a unique destination where visitors can experience the phenomena of the Midnight Sun in summer and the Northern Lights in winter. 

Gateway to Lapland

As the capital of Lapland, Rovaniemi serves as the gateway to the vast wilderness and natural beauty of the Arctic region. It’s an ideal base for exploring Finland’s northernmost landscapes. 

Outdoor Activities

Rovaniemi is a paradise for outdoor enthusiasts, offering a wide range of winter activities such as husky sledding, reindeer sleigh rides, snowmobiling, ice fishing, and cross-country skiing. 

Northern Lights Viewing

Due to its location in the Arctic Circle, Rovaniemi is one of the best places in the world to witness the spectacular Northern Lights (Aurora Borealis) during the winter months, especially from late August to April. 

Arktikum Museum

The Arktikum Museum and Science Centre in Rovaniemi is a fascinating attraction that showcases the Arctic way of life, nature, and history of Lapland and the Arctic regions. 

Winter Festivals

Rovaniemi hosts various winter festivals and events throughout the season, including reindeer races, ice sculpting competitions, and cultural performances.

Unique Accommodations

Visitors can stay in unique accommodations like glass igloos or snow hotels, providing a chance to sleep under the Northern Lights during winter. 

Sámi Culture

Rovaniemi provides opportunities to learn about the indigenous Sámi culture through visits to Sámi villages and experiences like traditional reindeer herding


Rovaniemi is easily accessible by air, with direct flights from Helsinki and other major cities, making it a convenient destination for international travelers seeking an Arctic adventure. 

These tourism facts highlight the allure of Rovaniemi as a captivating winter destination where travelers can immerse themselves in Arctic experiences, encounter Santa Claus, marvel at natural wonders, and explore the rich cultural heritage of Lapland. Whether seeking outdoor adventures or cultural discoveries, Rovaniemi offers a truly unique and unforgettable travel experience.

You can check and book our Rovaniemi tours in here: Rovaniemi tours